Posted by: polarisbis on: June 1, 2009
A little story here about when I was managing a casino in Moscow, Russia, and we had the beginnings of an economic crisis in August 1998. The Ruble devalued over night and the management of different businesses started to peg the wages of their staff to the Ruble. Prior to this we would pay staff [...]
Posted by: polarisbis on: May 28, 2009
Following on from my last post, I left with the question of, “How many avenues of theft are there”?
With a lot of things we are always looking outside of ourselves for the answers when we really should have taken the time to look within. Before we start pointing the finger and blaming the economy, blaming [...]
Posted by: polarisbis on: May 25, 2009
Recently we have noticed a spike in theft related incidents and just last night I saw a segment on television where shop lifting has risen nearly 8% over the past 2 years. This comes at a cost of millions of dollars to Australian businesses each year. When I say we have noticed an increase I [...]
Posted by: polarisbis on: May 14, 2009
Systems keep a business on the straight and narrow providing they are regularly reviewed and adjusted when required.
When was the last time you conducted an audit of your systems? Or are you like many of the small businesses out there that are flying by the seat of their pants hoping that the wheels don’t fall [...]
Posted by: polarisbis on: May 10, 2009
What will it take to have your business prepared?
A question that I asked in my last post and one that will take a lot more than one post to answer. The tools required to make the necessary changes are all around us if we take the time to look for them and when we find [...]
Posted by: polarisbis on: April 26, 2009
Wow how time flies!!! It was only yesterday when I updated this site or so it seems and to say plenty has happened is an understatement. I only have to look back to a post from April 08 to see that what I spoke of has rolled into the shores of Australia and for that [...]
Posted by: polarisbis on: May 2, 2008
In Today’s Profitune Minute Talkback I’m going to look into what it takes to stand out from the crowd and the steps to being noticed.
If you don’t know what you have that makes you stand out from your competitors, how in the world do you expect your potential customers to single you out? The point here [...]
Posted by: polarisbis on: April 28, 2008
In Today’s Profitune Minute Talkback I’m going to tell you how to work out the lifetime value of a customer.
Clearly by knowing the value of each customer we can build strategies into our marketing programs that will allow us to be better prepared to develop a cost effective plan around this information. One thing that a lot of business [...]
Posted by: polarisbis on: April 18, 2008
Are you new to marketing your own business or are you not sure what marketing means to your business?
Have you forgotten the basics of marketing or don’t you really know what they are?
Now, as with a lot of marketing it is ineffective because the basics were never really followed and had a few simple rules been adhered [...]
Posted by: polarisbis on: April 11, 2008
In Today’s Profitune Minute TalkBack I’m going to show you a quick and easy way to leverage Strategic Alliances within your business.If you’re willing to put some thought into this, you could find yourself sitting on top of some great profits and lots of new customers to add to your marketing list.
Are you ready?
Then let’s do [...]
